作为越南规模最大的消费电子类专业展会之一，IEAE胡志明消费电子展得到了越南对外贸易部、工业部和越南工商会、越南电子行业协会、越南零售商协会、越南照明协会等当地政商机构的大力支持。本届展会展览面积达2万平米，汇集600家国内外企业参展，为展商与当地买家搭建了一个专业高效的一站式采购平台。展会现场买家络绎不绝，交流洽谈持续不断，越南HTV9、VTV1、VTC1、VITV四大电视台等众多媒体高度关注，三天展期共吸引来自东南亚各国专业观众16000人次前来参观洽谈，初步统计共促成各类意向成交金额约3.815亿元。

　　As one of the largest consumer electronics professional exhibitions in Vietnam, the IEAE in Ho Chi Minh City has received strong support from local government and business institutions such as the Vietnamese Ministry of Foreign Trade, the Ministry of Industry, the Vietnam Chamber of Commerce and Industry, the Vietnam Electronic Industries Association, the Vietnam Retailers Association, and the Vietnam Lighting Association. This year’s expo covered an exhibition area of 20,000 square meters and gathered 600 domestic and foreign enterprises, providing a professional and efficient one-stop procurement platform for exhibitors and local buyers. At the expo, there was a continuous stream of buyers and continuous communication and negotiation. The event received a lot of attention from various media outlets, such as HTV9, VTV1, VTC1, and VITV, the four major TV stations in Vietnam. The three-day expo attracted 16,000 professional visitors from Southeast Asian countries to participate

　　and negotiate. Preliminary statistics show that various intended transactions amounted to approximately 381.5 million yuan.

　　此次参展的深圳企业达109家，占参展企业总数的六分之一，以“深圳创造，世界共享”的统一形象展现在越南观众面前。深圳参展企业产品涵盖消费类电子、移动电子及手机周边、电脑及游戏周边、智能穿戴、智能家电、电子设备及零件等诸多品类，不少深圳热门新品及爆款产品吸引力十足，特别是人工智能电子产品和智能设备，更是成为展会焦点。例如，深圳市企顺创新科技发展有限公司的QS-19真无线蓝牙耳机、深圳市华谊网络有限公司的蓝牙音箱、深圳市三利达电器科技有限公司的厨师机、深圳拓邦股份有限公司的双灶及三灶电磁炉等产品，外观时尚，功能多样，给现场观众带来耳目一新的体验，颇受越南当地消费者的喜爱。

　　A total of 109 Shenzhen enterprises participated in this expo, accounting for one sixth of all the exhibitors, and presenting a unified image of “Created in Shenzhen, Shared with World” to Vietnamese visitors. The products of the Shenzhen companies included consumer electronics, mobile electronics and mobile phone peripherals, computer and gaming peripherals, smart wearables, smart home appliances, electronic devices and parts, and many other categories. Many new and popular products from Shenzhen turned out to be highly attractive, especially artificial intelligence electronic products and smart devices, which became the focus of the exhibition. For example, the QS-19 true wireless Bluetooth earphones from Shenzhen Qishun Innovation Technology Development Co., Ltd., the Bluetooth speakers from Shenzhen Huayi Network Co., Ltd., the chef's machine from Shenzhen Sanlida Electrical Technology Co., Ltd., and the dual-stove and triple-stove induction cookers from Shenzhen Topband Co., Ltd. featured a stylish appearance and diverse functions, brought a refreshing experience to the visitors and were highly favored by Vietnamese consumers.

　　除了展示最新的电子产品和技术外，展会还设置了一系列专业会议和讲座，全面展示电子电器行业的未来发展趋势和前沿技术。活动邀请越南当地电子、家用电器及照明行业精英领袖、专家学者及媒体到场共话电子电器行业发展趋势，增进当地消费者对中国产品优势特色的了解，促进两地技术合作交流。

　　In addition to displaying the latest electronic products and technologies, the expo arranged a series of professional conferences and lectures to comprehensively demonstrate the future development trends and cutting-edge technologies of the electronic and electrical industries. The events invited elite leaders, experts, scholars and media in the electronics, household appliances and lighting industries in Vietnam to discuss the development trends of the electronic and electrical industries, enhance local consumers’ understanding of the advantages and features of Chinese products, and promote technical cooperation and exchanges between the two places.

　　为了更好地帮助参展企业对接当地买家，展会同期配套举办系列一对一海外买家采购对接会，精准匹配高效对接，获得展商买家的一致好评。深圳市金思维电子商务公司参展负责人认为，越南市场具有较大潜力，公司通过本次参展拓展了一批当地客户，接下来还将继续深耕当地市场。深圳纳德光学公司参展负责人表示，在展会上接触到了不少本地贸易经销商，这对于公司后续打开越南市场有很大帮助。

　　In order to better help exhibitors connect with local buyers, the expo hosted a series of one-to-one procurement matching meetings for overseas buyers. The precise matching and efficient connection won unanimous praise from exhibitors and buyers. The person in charge of the exhibition for Shenzhen King Smile E-Commerce Co., Ltd. believes that the Vietnamese market has great potential. The company has expanded a number of local customers through this expo and will continue to explore the local market. The person in charge of the exhibition for Shenzhen Ned Optics Co., Ltd. said that they met many local trade dealers at the expo, which will be of great help for the company to open up the Vietnamese market in the future.

　　The success of this year’s IEAE in Ho Chi Minh City has created a communication and cooperation platform for Chinese and Vietnamese enterprises, effectively promoted Shenzhen enterprises to explore the Southeast Asian market, and further improved the “percentage of Shenzhen” in the Vietnamese market.